The 1960s brought with it a revolution within ideological debates that replaced grand theories with the practicalities of postmodern culture as a framework of thought. In the current stage of neo-liberal economy that capitalism has achieved, the activity of market consumption wherein an individual is surrounded by images, comprises the current core of the cultural environment. In traditional society, while economic activities and transactions occur out of necessity, the consumer society that capitalism has created is based upon an artificially produced circle of wants. Today, the basic needs of food and drink undertaken by individuals contribute to this system by turning it into a symbolic act that lends conformity to the backdrop of consumption. Emphasizing itself most strikingly in areas defined as metropolitan within urban centers that hold a universal citizenship of enjoyment in the form of shared satisfaction regarding food, this environment is aided by media images and lifestyle choices and spreads itself amongst the masses by doing so. This work focuses on capitalist dynamics of power; in particular, those pertaining to the environmental creation in urban areas. In this context, gastronomy spaces, which were handled with a purposeful sample, were critically examined through a theoretical perspective on qualitative content analysis.